PROJECTS
From Tech to Thought Leader: A Success Story
A leading credit card loyalty service provider, seen primarily as a tech company, wanted to be known for their consulting expertise.
Solution:
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Researched loyalty consulting trends, competitor offerings, and best practices.
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Built a data repository with public information, client data, and surveys to support data-driven insights.
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Defined core consulting services and created impactful case studies.
The Outcome:
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Secured INR 50,00,000 consulting project, showcasing our consulting value.
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Positioned the brand as a thought leader in loyalty consulting.
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Opened doors for future business development by demonstrating their consulting expertise.
This project transformed the client's perception from tech provider to a leading loyalty consultant.
From Credit Cards to Payments: Unlocking Opportunity
Challenge:
A credit card technology company wanted to expand into payments but lacked the expertise to navigate the complex RBI PA licensing process and build a compliant product.
Solution:
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Secured the PA License: We guided them through the entire licensing process, ensuring successful application and approval.
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Built the Product Roadmap: We analyzed features and created a detailed roadmap with core modules for development.
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Selected the Right Partner: We evaluated and facilitated the selection of a suitable technology partner for efficient project execution.
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Ensured Compliance: We guided them on meeting regulatory requirements and completing the system audit for license approval.
Results:
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Empowered Expansion: The client secured the PA license, opening the door to the payments business.
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Actionable Roadmap: The detailed roadmap equipped their team to build a robust and compliant payment aggregation service.
This project enabled the client's expansion plans by securing the necessary license and providing a clear path for developing a successful payments product.
PROJECTS
LOYALTY PROGRAMS
From Diagnostics to Transformation
Are you ready for a Loyalty Program revolution? Whether you're launching a new program, revitalizing an existing one, or facing operational challenges, I'm your secret weapon. My deep understanding encompasses:
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Loyalty program diagnostics: I'll dissect your program's journey interventions and take its pulse to identify areas for improvement.
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Economic optimization: Together, we'll refine your program's financial model for long-term profitability.
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Comprehensive program transformation: Leveraging data-driven insights, I'll guide you in revamping your program for maximum customer engagement and business success.
INTERNATIONAL EXPANSION
Domniate Global Markets!
Leverage my proven track record in international expansion to conquer new markets. I'll guide you through a tailored strategy, from meticulously assessing market feasibility to establishing a seamless global presence. My expertise in navigating cultural nuances ensures a successful and lucrative foray into international territories.
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Profitability Reboot: Restructuring a Customer Engagement Leader's Pricing Model
Client: A leading customer engagement solutions provider facing declining profits due to competitive pressure and an outdated pricing model.
Challenges:
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Reward Operations: Intense competition eroded profit margins.
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Technology Services: Overloaded system and fixed subscription fees led to unprofitability.
Solution:
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Technology Services: We implemented a new, value-based pricing structure, reflecting the actual value delivered.
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Reward Operations: We analyzed the existing fee structure, segmented the expanded scope of work, and assigned corresponding fees based on complexity and effort.
Results:
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Technology Services: The revamped pricing model transformed the business into a profit-generating unit.
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Reward Operations: Fee adjustments based on actual work delivered led to a significant margin improvement (over 1%).
This project helped the client regain profitability by restructuring their pricing model to better reflect the value they deliver and the complexities of their services.
From India to Southeast Asia: Launching a Sales Force in Singapore
Challenge: A dominant Indian engagement provider (68% market share) wanted to expand into Southeast Asia, starting with Singapore, but lacked the expertise to navigate the complexities of establishing a new sales operation.
Solution: We developed a comprehensive launch plan for their Singapore office, including:
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Market Analysis: We assessed the Southeast Asian customer engagement landscape to identify opportunities and competition.
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Strategic Hiring: We built a high-performing sales team with expertise in the loyalty market.
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Operational Setup: We secured office space, established legal entities, and ensured regulatory compliance.
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Onboarding & Training: We integrated the team and equipped them with the necessary skills and knowledge.
Results:
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Strong Foundation for Expansion: We laid a solid foundation for the client's Southeast Asian expansion by:
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Hiring a skilled 2-person sales team.
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Securing office space in Singapore.
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Partnering with a payroll and compliance specialist.
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Onboarding and training the team on the client's sales and business development processes.
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This project provided the client with a launchpad for capturing market share in Southeast Asia and achieving their regional expansion goals.
LOYALTY PROGRAMS
From Diagnostics to Transformation
Are you ready for a Loyalty Program revolution? Whether you're launching a new program, revitalizing an existing one, or facing operational challenges, I'm your secret weapon. My deep understanding encompasses:
-
Loyalty program diagnostics: I'll dissect your program's journey interventions and take its pulse to identify areas for improvement.
-
Economic optimization: Together, we'll refine your program's financial model for long-term profitability.
-
Comprehensive program transformation: Leveraging data-driven insights, I'll guide you in revamping your program for maximum customer engagement and business success.
PRODUCT MANAGEMENT
Elevate your Offering and Outpace the Curve!
Elevate your product portfolio with strategic product management. I bring a wealth of experience to:
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Craft comprehensive product development roadmaps to ensure your offerings remain cutting-edge.
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Develop winning go-to-market strategies for maximum impact.
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Optimize user experience, keeping your products at the forefront of customer needs.
INTERNATIONAL EXPANSION
Dominate Global Markets
Leverage my proven track record in international expansion to conquer new markets. I'll guide you through a tailored strategy, from meticulously assessing market feasibility to establishing a seamless global presence. My expertise in navigating cultural nuances ensures a successful and lucrative foray into international territories.